The Story:

"I never planned to create a language learning system. I was researching cognitive enhancement - how the brain forms long-term memories, why some learning techniques work and others fail.

A colleague asked me: 'If you know all this brain stuff, why are language learning apps so ineffective?' Great question. So I dove into the research.

Turns out, most language programs ignore 40 years of neuroscience. They're built on outdated pedagogy from the 1980s. Meanwhile, studies from MIT, Stanford, and cognitive psychology labs have mapped exactly how adults acquire new languages - and it's nothing like what Duolingo teaches.

I started testing these protocols on myself first. Then with a small group of professionals who were frustrated with traditional methods. The results were striking: people were reaching conversational fluency in half the time of conventional approaches.

The E.A.R.N. Method isn't revolutionary - it's just applying what neuroscience already knows. The revolution is that nobody else is doing it."